Mention the word investing and people tune out. Many are intimidated by the very talk on finance. At the other extreme are those who just blindly put their money on any tip that they hear. If you are new to investing or want to invest smartly, here is a beginner's guide to investing.
Ask any professional, and they will tell you that they never make an investing decision without the following framework.
Just like not all medicines are suited to all patients, not all investments are suitable for every investor. A common question that newcomers ask is "tell me the best investment for my money" and immediately expect a one sentence answer. It's like a patient asking the doctor for the best medicine. Before the doctor prescribes a medicine or the relevant dosage a thorough investigation of the symptoms, allergies and pre-existing condition has to be conducted. You wouldn't feel confident with a doctor who blindly prescribes medication to you. It's similar when it comes to investing. You need to do a through analysis of your unique situation before you or any advisor can choose the "best investment". Its for this reason that an investment made by those around you might not be the right investment for you, because you might be at a different stage of your life, with a different risk profile and financial assets and liabilities.
Different investment assets offer differing returns characteristics, and fulfill different purposes in an investor's portfolio. The following chart is a simplification of some generic asset classes and is only meant as an educational aide to a beginner investor. Please consult your financial advisor before making any investment decisions.
| Cash | Bonds | Equities | Commodities | Real Estate | Alternative Assets |
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| Representative investments | Savings account, FDs, Small savings schemes, Money market funds | Government bonds, development bonds, debt mutual funds | Shares, equity mutual funds | Gold and precious metals, kitchen and industrial commodities | Apartments, flats, land, commercial property, real estate funds | Art, Antiques and Collectibles |
| Risk | Low | Low | High | High | Medium | High |
| Return | Low | Low | High | High (but volatile) | Medium to High (but cyclical) | High (but Indian market is volatile and still needs to mature) |
| Inflation protection | Very low | Low | High | High | High | High |
| Liquidity | High | High (except for bonds locked in for minimum period) | High (except for ELSS mutual funds - tax advantaged equity linked funds) | Medium to High | Low | Low |
| Income | Yes | Yes | Yes in case of dividend paying stocks and funds | No | If you rent out your property or land | No |
| Capital appreciation | No | No | Yes (but cyclical) | Yes (but cyclical) | Yes (but cyclical) | Yes (but cyclical) |